You’ve no doubt seen the growing trend of marketers using online video in the last year.
I’ve been using simple screen cam videos since 2004 quite effectively, both as a teaching tool and as a marketing tool.
I use TechSmith.com’s Camtasia to simply record what’s on my computer screen and narrate the video with a simple Plantronics USB headset.
It’s been pretty basic… but this year I’m getting serious about some more sophisticated techniques and actual video footage beyond simply capturing what’s on my screen.
Since the ebook Armand Morin put out (An Obvious Truth) was so popular I thought I’d do two things at once… give you another dose of Armand with a video he did recently… and also show you what’s possible with online video today.
I was simply stunned at the sophistication and quality of this video… and the power it holds as a marketing tool.
Just click on the play button and you’ll see what I mean. Follow through the whole process because it leads to some very, very cool video lessons, too.
- Craig
{ 1 comment… read it below or add one }
Craig,
Great post. Pretty cool video by Armand as well. I wonder who his voice guy is. Very professional and movie like. I have been developing new content and an enhanced direction as well for 2008. That new direction just happens to tie right into your message. I have tons of awesome resources for your readers interested in video marketing and harnessing the web 2.0 technologies while adding to their marketing thunder at my corporate website:
http://www.relativitycorp.com
Let me know what you think and if your readers would like to see anything else covered. We are video taping and producing on a daily basis now.
Hope to see you soon and good luck with the best sellers list!
To your success!
David C Skul
CEO
Relativity